
DISCOVER YUMI IN HARRODS
AUTUMNAL WELLNESS
OUR CURATED PICKS
Discover your best lashes & brows yet.
Powered by beetroot, our Aftercare Mascara for Lash Lifts & Brow Laminations now has more nourishing ingredients.
Skincare with purpose.
Whether you’re looking to relax or rejuvenate, our science backed skincare is now here.
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A Little About Our Products
Safe Formulas
We make sure everything we sell is high quality and gentle on the skin.
Highly Effective
Our products have been created and tested by us to get you noticeable results.
Ethically Sourced
You can sleep easy knowing we only use ethically sourced natural raw materials.
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— Keratin101
We’re so much more than just lash lift brand.